Ultimate Ears manufactures portable Bluetooth speakers. Which requires a young influencer who likes to party. When the brand asked us to find them a Flemish brand ambassador, we were inspired.
After organizing a brainstorm based on Ultimate Ears’ brand values, we zeroed in on Sean Dhondt, TV and radio host and Manoeuvres’ front man. He adheres to the brand values partygoer, music lover and young/stylish. That, and he has a broad reach on social media channels.
When we asked him to join an Ultimate Ears cruise with influencers from all over the world, he immediately said yes. Which is understandable.
Sean eagerly shared his Ultimate Ears adventures on Facebook, Instagram and Twitter. His total reach: over a million people. And the feeling is mutual – Sean has become the brand’s long term ambassador. Have you seen him on the party bus on his way to Amsterdam Dance Event or in a mannequin challenge at a private pool party? Party hard!