Henkel Beauty Care will continue to enlist LVTPR’s help for the years to come. Since 2013, our PR agency has been handling the Belgian product PR for the Syoss, Gliss Kur, Schwarzkopf and Diadermine brands and beat eight other agencies in the Benelux pitch.
Karolien Hessels, managing director at LVTPR Belgium: “We’re very happy that a leading international player in beauty care has confirmed its trust in our agency. An added bonus is that we’ll also be executing projects for Henkel Netherlands, thanks to our strong Benelux structure. We look forward to a new collaboration with numerous amazing projects.”
“In the past four years, the people at LVTPR have delivered excellent work, proving their expertise in product PR and demonstrating that they have great relationships with beauty journalists and influencers,” said Astrid De Graeve, Head of Marketing Benelux at Henkel. “Their plans to continue putting our products in the Benelux spotlight convinced us to continue our successful collaboration.”