The Belgian office of communication agency LVTPR has welcomed ROCHE Global, the Switzerland-based international healthcare company, as a new client. Since the beginning of 2020, LVTPR has been providing advice and support regarding a global internal communications campaign. In addition to delivering strategic messaging, communications and branding advice, LVTPR is also in deeply involved in a wide array of execution deliverables. This includes video and newsletter content, editorial work for the dedicated content hub, a brand guide (including a wordmark) and various branded templates, … To that end, LVTPR is working together with Contentbureau and SjansenDesign, agencies that are also part of the LVT Group.
Karolien Hessels, managing director at LVTPR Belgium: “Our agency has been specialising in corporate and internal communications for many years now, for a very diverse portfolio, ranging from Belgian b2b clients to international consumer-oriented organizations. We are extremely proud that a renowned international company like ROCHE Global has chosen us to guide them through such a vital and exciting company-wide communications operation. We’ve already successfully finished the first phase of the project, and I’m very glad that ROCHE has decided to trust in our expertise. We’re really excited to bring this project to the next level.”
Roche is a global pioneer in pharmaceuticals and diagnostics focused on advancing science to improve people’s lives. The combined strengths of pharmaceuticals and diagnostics under one roof have made Roche the leader in personalised healthcare – a strategy that aims to fit the right treatment to each patient in the best way possible.
Roche is the world’s largest biotech company, with truly differentiated medicines in oncology, immunology, infectious diseases, ophthalmology and diseases of the central nervous system. Roche is also the world leader in in vitro diagnostics and tissue-based cancer diagnostics, and a frontrunner in diabetes management.
The Roche Group, headquartered in Basel, Switzerland, is active in over 100 countries and in 2019 employed about 98,000 people worldwide.