LVT GROUP, the Benelux communications group, strengthens its focus on digital communications with the appointment of Clark Bouwman as digital strategy consultant. After leaving for bol.com for a brief period of time, Clark returns to the LVT Group. Within his central, strategic role he will commit himself to clients in the Netherlands, Belgium and Luxembourg, optimally providing digital support for the various components of the LVT Group
Previously, Clark worked for the LVT Group as a social media strategist. After working for bol.com as a social media and content marketer for a year, he has come back to work at the LVT Group. Here, he helps clients deploy their digital strategy and set up influencer and 360 campaigns, content marketing and SEO. Clark has experience with PR and social media, having worked as PR consultant at Het PR Bureau and as social media manager at department store V&D. Like our other newcomers, he participates in a variety of LVT Academy consultancy workshops and master classes, in order to get a good start within the company.
“After I left LVT Group, I quickly started missing the agency dynamics. Challenging each other, pushing back frontiers: at LVT Group it happens on a day-to-day basis. As a digital strategist, I can play a creative, connecting and determining role in building brands and repositioning and rebranding organizations”, says Bouwman.
Charly Lammers van Toorenburg, LVT Group CEO: “As a full-service communications group, LVT Group operates on the cusp of PR, online media and content every day. Clients are also more frequently starting to ask us for advice on online communication, social media and influencer marketing. Knowledge of messaging, storytelling and PR is crucial to help brands communicate the right message. With Clark, we’re bringing in an experienced professional with the right combination of skills. We’re very happy he’s back on board with us.”