STRATEGY

STRATEGIC COMMUNICATIONS

Communicate with a plan

The easier it has become to reach your audiences, the harder it’s become to truly touch them.

That's why, at Charly PR, we always start by setting goals and gathering information and data. Not only about your business, but also about your market and target audiences. We give you that extra push, coming up with new insights together as a team. From there, we develop an inspired strategy that gives you the focus and direction you need to achieve your goals. Ambitious, pragmatic, and reasoned, we help you identify the right channels and develop creative, inspiring, and credible stories.

Want to communicate based on a smart strategy? Let us know

MESSAGING & POSITIONING

Finding out what sets you apart

Having a clear and distinct identity, both internally and externally: that's what makes the difference. At Charly PR, we help you bring out or sharpen your organization’s positioning. In a messaging session we identify your key messages, which we use to create stories that resonate. Then we combine this information with our own research & insights.

Throughout the process, we keep an eye on the balance of all proof points for your key stakeholders. This is how we build a strong and consistent reputation.

Want to develop a clear positioning & messaging for your stakeholders, just like Haacht Brewery, IDEWE, Decospan, Sharp, Roche Global, a Flemish Government department, Skondras and Quality by Design?

Get in touch for advice

REPUTATION STRATEGY

Radiating your identity

Your corporate identity should be clearly visible to your stakeholders, both internal and external. The stronger and more credible this reputation, the more loyalty you build – and credit for when things go wrong.

At Charly PR, we work with you on this reputation, which we help to spread with tactics such as corporate PR and content marketing. In the process, we also map your key stakeholders, while monitoring your reputation so that we can respond quickly to any issues or crises that may arise.